Preserving Beauty, Not Toxins:
Why Parabens Have No Place In Your Skincare
Let’s Talk About What Doesn’t Belong on Your Skin
You know I’m all about skincare that actually cares for your skin — especially as it changes with time. That means being just as mindful about what we leave out as what we put in.
One thing I’ve kept out from the very beginning? Parabens.
They’re still floating around in lots of beauty products, but I’ve never felt good about them — and the more I’ve learned, the more confident I am that they don’t belong anywhere near your face (or mine).
Let’s take a closer look at why.
What Are Parabens?
Parabens are synthetic chemicals that are commonly added to skincare and beauty products as preservatives. Their main job is to prevent bacteria, mold, and yeast from growing, which helps keep products safe and shelf-stable for a longer time. It’s like giving your lotion or shampoo a “long shelf life” — kind of like the expiration date on food, but for your skincare.
Seems pretty helpful, right? After all, we want our products to stay fresh. But here’s the catch: While parabens help with preserving the product, they don’t always preserve your skin in the best way.
Here’s Why I Don't Want Them Anywhere Near My Face (or Yours)
1. They can irritate your skin.
If you’ve ever had a random rash or itchiness pop up after using something new, parabens could be the culprit. Parabens are known to trigger sensitivities — especially in mature or already delicate skin. They can throw your skin’s natural balance off, leading to redness, itching, or those weird little bumps that show up out of nowhere.
2. They mess with your hormones.
This is the part that makes me go, “absolutely not.” Parabens can mimic estrogen in the body. And while that might not sound like a big deal, it can throw off your natural hormone balance — something many of us are already working hard to manage, especially during perimenopause or menopause. It’s like adding fuel to a fire that’s already flickering.
3. They build up in your system.
Your skin absorbs what you put on it — and parabens are no exception. The trouble is, they don’t just pass through and leave. They’ve been found in breast tissue and urine samples, which tells us they stick around. I don’t know about you, but I don’t want preservatives taking up permanent residency in my body.
4. And they're not great for the planet either.
Parabens don’t break down easily, and when we rinse them off, they end up in our water systems. They’ve even been detected in marine animals. If something’s strong enough to affect fish hormones, that gives me pause. Beauty shouldn’t come at the cost of the environment.
1. They can irritate your skin
If you’ve ever had a random rash or itchiness pop up after using something new, parabens could be the culprit. Parabens are known to trigger sensitivities — especially in mature or already delicate skin. They can throw your skin’s natural balance off, leading to redness, itching, or those weird little bumps that show up out of nowhere.
2. They mess with your hormones
This is the part that makes me go, “absolutely not.” Parabens can mimic estrogen in the body. And while that might not sound like a big deal, it can throw off your natural hormone balance — something many of us are already working hard to manage, especially during perimenopause or menopause. It’s like adding fuel to a fire that’s already flickering.
3. They build up in your system
Your skin absorbs what you put on it — and parabens are no exception. The trouble is, they don’t just pass through and leave. They’ve been found in breast tissue and urine samples, which tells us they stick around. I don’t know about you, but I don’t want preservatives taking up permanent residency in my body.
4. And they're not great for the planet either
Parabens don’t break down easily, and when we rinse them off, they end up in our water systems. They’ve even been detected in marine animals. If something’s strong enough to affect fish hormones, that gives me pause. Beauty shouldn’t come at the cost of the environment.
The Shift Towards Paraben-Free Skincare
There’s been a big shift in the skincare world lately — and honestly, I love to see it. More and more people are paying attention to what’s actually in their skincare. There’s a growing awareness around health and well-being, and that means being more mindful about what we’re putting on our skin every day.
Parabens? They’ve been around forever, but they’re starting to get the side-eye. And for good reason. Choosing paraben-free skincare is about more than just hopping on a trend — it’s about making smarter, healthier choices that support our skin and our bodies long-term.
This Isn’t a Trend — It’s a Choice I Stand By
For me, this has never been about following the crowd. It’s about values.
If I wouldn’t put it on my own skin, there’s no way I’m putting it in something meant for yours.
Every formula we create is made with your skin’s real needs in mind — especially if you’re seeing more dryness, sensitivity, or changes as you age (hi, me too). You deserve skincare that cares for your skin without hiding anything sketchy in the fine print.
That’s why parabens didn’t make the cut — and never will.
Bundles with Benefits (Like No Parabens, Ever)
Shop with Confidence
I know how personal skincare is — and how frustrating it is when something doesn’t work out. That’s why I made it simple:
If it’s not the right fit for your skin, just let me know. You’ll get a Returnless Refund (yep, that means you don’t have to send it back**).
We also cover you with a 100% Money-Back Guarantee, no guilt, no hoops. Worst case? You pass it on to a friend and play skincare fairy godmother.
And just to make things easier:
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Free shipping on orders over $45
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Easy payment options at checkout
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Real people here to help if you need anything
Because taking care of your skin should feel good from start to finish — no stress, no parabens, no drama.